FAQs

Your frequently asked questions answered.

Why should we choose you to work with us?

Here are five reasons to work with me:

  • Over 20 years marketing and copywriting experience and industry qualified 

I have held senior marketing client-side posts at blue-chip companies and have been instrumental in developing their marketing strategy, before becoming an established marketing consultant and freelance copywriter for all-size clients. I have a Chartered Institute of Marketing Diploma and MA in Marketing.

I am a copywriter with strategic marketing knowledge. I am a marketing professional with persuasive copywriting skills. I can help your businesses and bring customer engagement and acquisition through carefully crafted copywriting, full marketing support or both marketing and copywriting on an ad hoc or ongoing basis. 

  • Flexible and easy to work with

I offer a senior pair of hands that you can parachute in as needed to hit the road running and seamlessly work with your team to achieve your goals.

  • Cost-efficient and effective solution

I offer competitive and affordable marketing expertise without having to provide a full-time salary or associated benefits such as pension contributions and holiday pay. 

I have an understanding of the nuances of this market and have a flair for writing clear and jargon-free copy that is engaging and full of inspiration.
 

How do you work?

I work in partnership with my clients. I take the time to get to know your business and marketplace. 


We discuss your overall marketing strategy including your specific goals and objectives, target audiences, tone of voice and core messages for the identified marketing activity or copywriting. 
We agree on a clear brief before commencing work.


I regularly communicate the progress of a project, work on time and to budget.

What size and type of projects do you work on?

You can hire me to rapidly and reliably deliver a small project or completely manage a larger one.

 

I can work as your outsourced marketing manager to oversee your marketing strategy and all of your campaigns, or a specific project such as revamping your website copy to improve its SEO, a series of blog posts to support a new product launch, or social media management to get your company up and running or to cover illness or maternity. 

Where do you work?

As a marketing consultant, I mostly work in Oxfordshire, Berkshire, Buckinghamshire and Hampshire for start-ups, small businesses and established companies who require a specific marketing or copywriting skillset. I can work in the company offices or remotely as required.

As a freelance copywriter, I remotely work for clients worldwide at my office in Goring on Thames.

Do you work on a retainer or ad hoc basis?

I can work on a retainer or ad hoc basis depending on your company needs.

What do you charge?

This is probably the most asked question. I offer an upfront, affordable and value for money quote with no hidden costs or overheads for both marketing and copywriting services. 


For copywriting I charge by the project and for marketing I charge by the hour. You can benefit from package rates for large projects and discounted daily rates for retainer agreements. Read more about my copywriting rates and marketing rates.

What are your payment terms?

My payment terms and conditions are simple and straightforward. Payment is due 30 calendar days from the date of the invoice. 


New clients are requested to pay 50% upfront for the initial agreed work and the remainder is payable 30 calendar days from the date of the invoice.

Let’s chat! We can talk about your marketing needs or scope out together the marketing or copywriting service your business needs to grow.

You might be a company that:  

  • is a start-up and needs a website building and populating with inspiring SEO content

  • is considering a digital marketing channel and would like to discuss the benefits and pitfalls first

  • is unsure about which markets to target and the angle for your marketing

  • needs some blogs writing to improve your SEO but don't have the time or skill.  

 

Whether you have a specific question, want a second opinion, or would like to explore ideas, I’m happy to help you think your marketing through, achieve clarity, and give you some pointers to get your marketing and content plan together.

helskennard@hotmail.com

07747 028436

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